Clik here to view.
Dear Business Owner/Web Designer
Have you ever had discussions with your web designer/client on how the website should look like? Discussions about what image to place where, what color, what layout, what design in general? And did...
View ArticleClik here to view.
A New Way of Leveraging Reviews
Although Google has stopped aggregating third party reviews (see here for why it happened), reviews have not lost their power. The opposite is true. In addition to showing reviews augmented with stars...
View ArticleClik here to view.
Success Metrics You Shouldn’t Overlook
I have been asked by shop owners and industry experts alike, how it would be possible to make Google rankings and reviews tangible. So tangible that a decision to invest in SEO, a website, review...
View ArticleClik here to view.
Call on Click
Many small business owners are wondering how a web presence can have maximum effectiveness. Or in other words: how are calls to action actually designed to attract visitors to click on them? Or simply,...
View ArticleClik here to view.
Reviews Featured on Your Website Are ALL on Google!
Reviews assist in getting potentially new customers to trust you. You knew that already. Dominance on Google page#1 assists new customers finding you. You knew that as well. Do you know how effective...
View ArticleClik here to view.
Have Search Results Become Unpredictable?
Ron Haugen (the author of the great movie clip about finding a Saturn repair shop) and I had a chat about Google plus and its repercussions on search results. Over the course of the conversation the...
View ArticleClik here to view.
Do you need a Mobile Website?
Using smartphones and tablets to search for local businesses has become a wide spread habit and is going to increase, because it is highly convenient. Due to the much smaller available space on...
View ArticleClik here to view.
Smart Funnels Create More Customers
The beauty about local search is how tangible it can be if you incorporate information about local circumstances. If you think of the standard sales funnel (below), you already have pretty concrete...
View Article
